## Category: Principles

Building a world where a healthy advertising industry and individual privacy can co-exist.

**A free and open internet shouldn’t come at the expense of privacy** [Read More](https://blog.mozilla.org/en/advertising/principles/digital-advertising-privacy/)

**Improving online advertising through product and infrastructure** [Read More](https://blog.mozilla.org/en/advertising/principles/improving-online-advertising/)

**Introducing Anonym: Raising the bar for privacy-preserving digital advertising** [Read More](https://blog.mozilla.org/en/advertising/mozilla-anonym-raising-the-bar-for-privacy-preserving-digital-advertising/)